….including national representation in the UK and Ireland, from branch level to key accounts, wholesalers both national and regional/specialist, trade and non-traditional accounts. Our contacts within a changing book trade market have been built up over many years and this means that we have access to all significant trade outlets. As well as regular presentations to the key players including Waterstones, WHSmith, Blackwell, Bertrams, Gardners, Bookspeed, we maintain a strong presence in Waterstones and Blackwell branches.
“Hand-selling” is a quaint phrase these days but we at Signature understand the importance of targetted presentation to the right accounts and are very proud of our record with independent booksellers. We regularly visit independents all over the UK, keep them updated on publicity developments and regularly design promotions with independents in mind.
We visit many of the UK’s top museums and galleries, selling a wide range of titles as well as suggesting exhibition tie-in titles from front and backlist.
Online sales are growing for everyone and we liaise regularly with internet booksellers, presenting titles for promotion and ensuring online presence on their sites for our client publishers.
High street retailers and gift shops are a growing part of our market as are leisure retailers such as garden centres, zoos, aquatic and wildlife centres. We regularly visit specialist wholesalers who supply these accounts as well as visiting some direct.
….and that works for us. We have a careful selection policy when considering our client portfolio, which means that we have a focussed and integrated range of publishers to bring to market. Crucially, we do not prioritise one publisher over the others. Our portfolio of clients receive equal attention at all levels.
….we have a standard payment model and a competitive pricing structure that enables the publisher to have a highly professional and dedicated sales team at a cost effective rate.
But we are happy to develop a bespoke package designed especially for your needs. This may be the standard sales service of nationwide coverage at branch level with key account and wholesaler presentation plus internet retailer support. Or we have a range of packages and options that may include support in bringing your books to market step-by-step, including marketing and publicity consultancy, preparation of sales material, bibliographic service and helping to set up distribution.
If you know exactly what you require from your sales team and are interested in what we offer, then just head for the ‘Contacts’ page; or, if you are not sure and would like to chat about the options, then do the same. You will find details of how to contact the sales directors – Jim Sheehan and Mel Howells.